It may no longer be the coolest kid on the block, but we know parents are on Facebook. That means Facebook should be a part of your overall marketing strategy to gain new listeners for your podcast. But how can our shows gain traction with the platform’s ever-changing algorithms?
You’ve heard of using affiliate programs to generate revenue for your blog or website, but what about your podcast? The truth is most podcasters aren’t using affiliate programs, or they’re not using them correctly. You see, podcasting is personal. You can’t just throw promo codes and links at your listeners and hope something sticks.
We framed this topic as a question, but it really isn’t. Yes, you need release forms for your podcast. So, why aren’t many podcasters doing it? Gordon Firemark, entertainment media and business lawyer (and podcaster), joins us to discuss.
Yes, this is the longest video title EVER! But it’s also one of the most important. We spend so much time trying to get people to “check out” our episodes. But, have you ever stopped to think about what they are actually hearing within the first 60 seconds of your episodes?
If you want a successful podcast that doesn’t drive you crazy, you need to stay organized. Inevitably, you will need to collaborate with other people and share files, and that’s where the chaos begins. We have some essential tips (and free downloads) to help you along the way.
There are many different podcast host providers out there- but not all are created equal. Far from it, actually. However, if your show is serious about advertising and promotion, you should be on Megaphone. Learn more about the benefits for podcast networks.
As a podcaster, there are several ways to make money with your show. One option new podcasters may not know much about is digital ad insertion. What exactly is digital ad insertion and how does it work? And what are some of the pros and cons compared to other forms of advertising?
Want to make money with your podcast? In this webinar, we’ll explore the best practices for directly recording and/or editing host-read ads into your show. These are known as “baked-in” or “embedded” ads. Hope to outsource the process of finding advertisers? We’ll help you with that too!
Is podcasting still the wild west? Do the rules that apply to traditional media also apply to us? Let’s get educated about important topics like rights to intellectual property, using music in your podcast, and having agreements with co-hosts and guests.
Apple is asking podcasters to make some changes to how they post their podcasts. What are these changes and should you comply? Plus, we’re breaking down Apple Podcast stats and what they mean for your show.